Free download
The MCP Growth Kit
The 9 tactics we actually used to grow — as a designed playbook for you and ready-to-run skills for your coding agent. Unzip it in your repo and say "grow my MCP".
For humans
The Playbook
11 designed pages. Nine field-tested tactics in three parts — Get discovered · Convert · Compound — each with a do-this-today checklist.
~/your-mcp $ unzip mcp-growth-kit.zip
~/your-mcp $ claude
> grow my MCP
✓ Auditing against 9 tactics… 4/9 passing
✓ README rewritten — install one-liner above the fold
✓ Listed on 3 registries
✓ Sponsorship wired — fail-open, disclosed
✓ Results render as a designed card
5 skills your agent can run
- grow-my-mcpaudits your repo against all 9 tactics, then applies the rest in priority order
- registry-distributionlists your MCP on the registries that matter, correctly
- readme-landing-pageturns your README into a landing page that converts
- monetize-with-lulu-adswires disclosed CPA sponsorship in one line — your usage pays your infra
- build-result-widgetrenders your tool results as designed cards, tables, and carousels in Claude
Written from what worked for us, not theory — here are the numbers.
Designing widgets? The MCP Widget Design Guide (PDF) — make your tool look native in Claude.